curata__LJava485HDEpcx0.jpeg

Article: Instagram ‘Hugely Effective’ for Ben & Jerry’s

Ben & Jerry’s was the second brand to advertise on Instagram, and it has seen the evolution of the paid side of the platform. Kate Paine, digital marketing manager at the ice cream–maker, spoke with eMarketer about what makes Instagram effective and how it stacks up against Snapchat.

Read the source article at Market research & statistics

+ 1 603.766.0457 | Email: info@iceworldwide.com
Back to top