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Consumers Expect Promotions, Responses and ‘Holiday Cheer’ on Social over the Holidays [Report]

November 19, 2016 Andrew Hutchinson

Have you got your holiday social media marketing strategy locked down? The time is fast approaching, so if you haven’t, it’s time to get moving.

If you’re looking for a bit of last-minute inspiration or guidance Sprout Social have released a new report which looks what consumers expect from brands on social over the holidays – and with social media now influencing holiday purchases for one in three Americans, understanding how to best capitalize on this element is essential to maximizing your results.

Sprout’s Q4 Index report is the result of an …

Read the source article at socialmediatoday.com

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